Blog

Responsive display ads can form part of a successful Google Ad campaign. The tactic allows you to input a few details that transform into adaptable and responsive advertising. How do responsive display ads work? Google Ads takes the assets that you upload to its platform and creates ads to display across websites, platforms, and apps. …

Responsive Display Ads in Your Marketing Mix Read More »

Ever wonder about those ads that follow you around? When someone uses a search engine to research a service or product, if your business isn’t seen in the search result, an alternative will be chosen. If that consumer is ready to buy in that moment, it’s a missed opportunity. Google has called that the Zero …

Understanding digital display targeting Read More »

Whatever your product or service offering the bottom line is that you need to be found by someone who is either starting broad research or ready to buy what your company has to offer. The more that your business is listed in the search results page the better the probability that you will get the …

Trying to figure out Google? Read More »